All staff and students are invited to attend a research seminar on Thursday, 19 November, presented by Dr Amanda Williamson, lecturer in innovation and strategy at the University of Waikato's Management School.

She will be discussing her research topic, 'Measuring public sentiments using artificial intelligence: A five-country analysis of public perceptions of entrepreneurship'.

This event is hosted by the New Zealand Institute for Business Research (NZIBR) and Waikato Management School. The seminar will be held in room MSB.4.02, from 12 noon to 1pm, or you can watch on Zoom at https://waikato.zoom.us/j/92228779637

Dr Williamson was the winner of the 2019 WMS Divisional Teaching Excellence Award. She currently teaches masters students about thinking and managing strategically, and final year students about commercialising a venture.

Amanda's research intersects the fields of entrepreneurship, psychology and artificial intelligence. In the context of entrepreneurial behavior, she is interested in (1) health and emotions, (2) pro-social drivers, and (3) the use of innovative research methods (e.g., machine learning, experience sampling, physiological measurement).