Unlocking the innovation potential of mātauranga in business

Date Monday 13 November 2023
Time 5:30pm - 7pm
Where Lecture room 2.08, University of Waikato - Tauranga, 101-121 Durham Street, Tauranga
Presenter Dr Jason Mika - Associate Professor of Māori Business, University of Waikato
Contact Amanda Wilson
Contact email
Admission Cost Free
How are today's firms and organisations embracing Māori culture, language, and knowledge for collective wellbeing?
Members of the public and business leaders are warmly invited to join us for a lively evening of discussion on Monday, 13 November at the University of Waikato campus in Tauranga - 'Unlocking the innovation potential of mātauranga in business'.
Our speaker Dr Jason Mika, Associate Professor of Māori Business at Te Raupapa Waikato Management School (WMS) and Te Kotahi Research Institute, will share some of his research findings on the evolving role of mātauranga Māori within organisations in the fisheries, agribusiness, tourism, and other sectors.
This is an interactive session inviting audience questions and discussion.
Dr Mika is the winner of our inaugural 2022 WMS Mātauranga Māori Research Excellence Award.
This event is proudly hosted by WMS and the Tauranga Māori Business Association. It starts at 5.30pm with drinks and nibbles and will conclude at 7.00pm.

For catering, please RSVP to confirm your attendance by 9th November at