Research seminar: Charting collections of connections in social media

Date Thursday 30 August - Tuesday 4 September 2018
Time 1pm (Thursday 30 August) - 1pm (Tuesday 4 September)
Where MSB.4.02, Waikato Management School, Hillcrest Road, Hamilton
Presenter Dr Marc Smith, Director of the Social Media Research Foundation, United States
Admission Cost Free

Waikato Management School's Research Office is pleased to invite staff and postgraduate students to a research seminar by Dr Marc Smith, director of the San Francisco-based Social Media Research Foundation, on 30 August, starting at 1pm.

The seminar will be followed by a practical social media workshop on 4 September at 1pm, also being held in MSB.4.02.

It will provide an overview of social network analysis (SNA) and demonstrate through practical case studies its application to research on social media, digital interaction and behaviour records.

This topic has grown in importance with the increasing popularity of social networking websites such as Twitter, YouTube, Facebook, and LinkedIn, and social computing in general. As people increasingly participate in online communities for social, commercial, and civic interaction, new methods are needed to study these phenomena.

SNA makes a valuable contribution to social media research by providing a language and measures for sets of complex relationships created from patterns of online communication.

Dr Marc Smith is a recipient of the 2018 Waikato Management School Distinguished Visitors Fund.